Linea Azzurra bus: website redesign and communication

"Back in the seventies, the young Piero when he was just eighteen, decided to open his own business, buying the first Volkswagen Bus to take children to school. This is how all began: the story of a company that, 45 years later, keeps on "moving people" with professionalism and passion, thus becoming one of the leading companies for international tourism in Italy."

Linea Azzurra has entrusted the redesign and development of its new website to ARCHIbuzz. The website was developed using Drupal CMS. Responsive and optimized for search engines, the site stands at the core of a digital ecosystem powered by SEO optimization, creativity, graphic design, storytelling and specific web and social media marketing actions that expands the company's reach and the engagement with its followers.